With glorious mountains, lakes, rivers and trails, natural beauty abounds in Northwest Arkansas! You’ll also enjoy the perfect mix of big-city fun and small-town charm. Savor the region’s High South cuisine, explore the many distinctive downtowns — from Bentonville to Fayetteville, Siloam Springs to Eureka Springs, Rogers, Springdale and more — and discover the world-class Crystal Bridges Museum of American Art. From farmers markets, Arkansas Razorback sports and the state’s largest live-music amphitheater, to an ever-evolving craft brew scene and 200+ miles of mountain bike trails…Northwest Arkansas truly has it all. Come discover why 4+ million people visit the region each year!